How Behance.net Can Showcase and Improve your Designs

Posted on 02. Jun, 2011 by Aimee Sway .

In the creative world of graphic design, there can be much loneliness. Much like a writer sits in a self-imposed solitary confinement, so do designers as they develop their latest creations.  However, creative types do not have to work completely alone, nor should they. Just like writers need feedback on their prose, so do graphic [...]

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Earning with Youtube? Yes, It Is Possible

Posted on 25. May, 2011 by Aimee Sway .

Isn’t Youtube just for fun? No, you can actually earn from it and it is not an urban legend. In fact, if you know how to do it, the process can be rather easy. Let’s face it: we spend way more time on Youtube (as well as many other social networks) than we should have. [...]

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Launching an Online Business: 7 Steps How to Promote it for Free

Posted on 21. May, 2011 by Aimee Sway .

If you have been looking for a way to create another stream of income, building an online business is a good choice. Generally, overhead costs are low and it provides the perfect opportunity to reach millions of potential customers. This fact alone has led to the creation of many websites and online businesses which means [...]

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Facebook Page Branding Lessons

Posted on 14. May, 2011 by Aimee Sway .

Facebook is one of the most powerful social media marketing tools for your brand. This powerful social network attracts countless new users each month and allows companies to connect with their customers in unprecedented ways. However, while it’s important to build a brand presence on Facebook, there’s room for error if your efforts aren’t correctly [...]

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Do You Need a New Logo? How to Decide

Posted on 14. Dec, 2010 by Aimee Sway .

Customers often don’t purchase products based solely on their quality. Rather, a customer typically purchases a product from among its vast competitors for the feelings associated with that item, or for its brand identity.

As such, as a company executive, if your sales have been slumping lately or you feel the company’s image is outdated, it may be time to redesign your logo. Here are three indicators that the time has arrived to hire a professional designer and redefine your brand identity.

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Cool Typography Generator and What You Can Make with It

Posted on 02. Nov, 2010 by Aimee Sway .

There’s a new kid in town and this new kid is a master fun-raiser in the world of typography and word cloud imaging. And this master fun-raiser definitely has everyone talking…

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The History of Coca-Cola Print Advertising

Posted on 06. Apr, 2010 by Aimee Sway .

Coca-Cola is one of the most iconic brands in American history. Now sold around the world, the main source of this company’s success derives from its effective use of advertising from its inception through until present day.

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